In this episode of the HerStory Podcast, Kylie King welcomes back Antoinette Stonham from All About Style to discuss a topic she is deeply passionate about: breaking the age barrier in entrepreneurship. Following her recent wins at The Alibi Awards, including the 2023 “Golden Entrepreneur” trophy, Antoinette shares why age 60 is the perfect time to leverage a lifetime of skills into a brand-new business venture. She draws from over 40 years of business experience to prove that maturity is an asset, not a hurdle.

Antoinette provides a heartfelt look at the “invisible” demographic of women over 50 and 60, challenging the societal expectation that women should “wither away” once their children are grown. She discusses the emotional power of personal styling and the importance of financial independence for mature women who may be navigating life changes like marriage separation or career pivots. This conversation is an inspiring call to action for any woman who has ever been told she has reached her “expiry date” to instead move with the times, embrace free tools like social media, and reclaim her identity.

What You’ll Learn in Episode 32

• Why the “Golden Entrepreneur” award was established to celebrate women starting or running businesses at age 60 and beyond.

• Why age should be viewed as an asset of accumulated knowledge and experience rather than a barrier to entry or a societal “expiry date.”

• How to pivot from a career focused on financial necessity to one driven by genuine passion once your children have grown.

• The reality of the “lost” demographic of mature-aged women and how starting a business provides a path to identity and financial independence.

• Why milestone birthdays like 30, 40, and 50 often cause unnecessary pressure and how to redefine what achievement looks like.

• Why you should measure success through personal goals and client impact rather than purely through dollar values.

• Practical advice on staying relevant by moving with the times, embracing new technology, and overcoming the fear of social media without needing a massive ad budget.

• The benefit of starting small and reinvesting your early earnings back into the business to ensure sustainable, long-term growth.

• Why the fear of missed opportunities and regrets is a more powerful motivator than the fear of a temporary “faceplant” or learning curve.

• The core philosophy that you should never let a number whether it is your age, clothing size, or budget define your potential as an individual.

All About Style, a dedicated Personal Stylist Business by Antoinette Stonham launched in 2013 after Antoinette decided to combine her expertise, her passion for fashion and a belief that fashion and dressing for your shape and confidence was possible at any budget.

Just one session with Antoinette can change your life. Antoinette has a way of removing the self-doubt and teaches you Love, Look and be Beautiful. Antoinette, can and has worked with all body shapes and sizes. Men and women with all confidence or self-conscious concerns. All About Style one to one services of wardrobe edits and personal shopping trips are fun, informative, confidence building and totally empowering. Antoinette is experienced in conducting workshops and training sessions. As a public speaker, she not only educates but motivates you to feel confident.

Antoinette believes:
Style is a package. It’s how you speak, how you walk into a room and the way you stand.

Find Antoinette:

Facebook: www.facebook.com/allaboutstylesydney
Instagram: www.instagram.com/allaboutstylesydney
Website: www.allaboutsyle.com.au

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